Rewarding customers for saving energy
As demand for energy increases, the usual response is to build new power plants. But what if we could waste less power instead?
Demand response is a voluntary, cost-effective tool that relies on people and technology, not power plants, to meet electricity demand.
By rewarding homeowners and businesses who shift their energy use to times of day when there is less demand on the power grid or when more renewable energy is abundant, demand response makes the electric grid more efficient, encourages energy-saving behaviors, and returns savings to customers.
Demand response savings
- $11.8 billion saved in 2013 by mid-Atlantic customers using demand response.1
- Demand Response Industry and Consumer Coalition Reacts to U.S. Circuit Court Decision, PRWeb. September 18, 2014.